Ad Specifications.

Creative Specifications

Ad SizeMax SizeLooping LimitRich Media
Leaderboard 728 x 9020K/30K flash3Yes
Wide Skyscraper 160 x 60030K3Yes
Wide Rectangle 300 x 25020K/30K flash 3Yes

Media Types

TypeLead TimeComments
.jpg, .gif3 Days3 loop limit on animation.
3rd Party Tags3 DaysWe must have access to 3rd party reporting if we cannot track campaign performance.
HTML 5 DaysCreatives can vary. HTML forms must use method=get; method=post not acceptable.
DHTML 5 DaysAs DHTML is not a fixed ad model, and it can be used to create anything, ads will be accepted on a case-by-case basis.
Flash5 DaysMust follow Macromedia’s tracking kit.
Large Polite Units 5 DaysSize may vary, depending on type.
Interactive Banners5 DaysInteractive Banners are not fixed ad models. Ads will be accepted on a case-by-case basis.

Eons Does Not Accept the Following

On-Rollover or pre-expanded Expandable UnitsWe accept on-click expandable ads.
FUIsNo fake user interfaces or ads that mimic content will be accepted.
Flashing Ads can animate, but they cannot flash repeatedly.
Non-user-initiated Sound Sound has to be user initiated.

Rich Media

We accept various rich media vendor products including, Eyeblaster, Unicast, Pointroll, Klipmart, Eyewonder and Motif on a limited basis. Please discuss options with your Account Executive.